Big Chicken: A Fast Food Conspiracy

Description

Comedian Mo Gilligan undertakes a 28-day experiment, consuming only fried chicken while touring the UK and US. His goal is to investigate the influence of fried chicken cravings and the fast food industry's role in fueling them. As he engages with various communities and reflects on his eating habits, he unpacks the societal and cultural factors that contribute to the popularity of fried chicken. Throughout the film, Gilligan encounters challenges related to his diet, personal health, and the advertising strategies of the fast food sector. By the end of the experiment, he is left confronting the implications of his findings and the larger issues surrounding food consumption and industry practices. The film presents a critical look at the intersection of personal choice and corporate influence in the fast food landscape.